What does a fitness economist do?
Fitness economists can be found in the executive and management levels of fitness studios or wellness facilities. A fitness economist takes care of the organization of the company, personnel matters, marketing and sales. An important aspect is the motivation of the team and the fitness trainers.
Fitness economists are able to plan and execute exercise units such as training plans and courses. This means that a fitness economist can give practical and theoretical instruction to an individual in the gym when training on the machines. It is essential to check the exercises for functionality and to show the user corrections of the exercises.
One task is to carry out fitness tests. Thereby physical fitness, mobility and endurance are examined. Such tests can show the trainee strengths and weaknesses and help to set goals and to create an individual training plan based on the test results. Customer care is an important aspect of a fitness economist’s everyday work. This also includes advice on health and sports issues as well as nutritional questions.
What is a fitness model?
Fitness models are models from the fitness area. They are often so-called “influencers”, i.e. fitness-oriented people who have gained popularity through the Instragram app. Fitness models present themselves on Instragram, they show workouts, post photos and give fitness and/or recipe ideas (fitness food).Famous fitness models are sponsored by brands for fitness food, protein shakes, protein bars etc.
and manufacturers of sportswear. Many fitness models show up at fitness fairs. There are also fitness models who sell their own fitness apps. There they show videos of workouts, give nutrition plans and guide their “followers” to lose weight and build muscles, in short, to become fit.
